Specialized Concept Store Chester is a premium bicycle shop situated in this historic town. Being the first Concept Store in the UK we piloted this new retail experience for the cycling market. Our store is split over 2 levels with a large range of bicycles and equipment available.
Our friendly and professional staff offer the highest levels of service and expertise. We can provide expert advice for men and women of all ages and abilities. Please give as a call or call in to find out more.
We are a Specialized authorised dealer for -
- S-Works
- Designs For Women
- BG Fit Centre
- Roval
- Roubaix/Tarmac Test Centre
- FSR Test Centre
In addition to products from Specialized we carry the following brands.
- Shimano
- Lupine Lights
- Cateye Lights
- Hope
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- Altura Clothing
- Garmin
- Elite Trainers
- and more
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The Chester store is run and owned by Davies Brothers Cycles, servicing cyclists the world over since 1912. This makes us one of the longest standing and most experienced retailers within the bike trade. We will be celebrating our 100th year at the next Olympics in 2012.
We sponsor and have an association with local cycling clubs for both road and mountain. This year we are helping to support the 70th anniversary of the CTC, Chester and North Wales DA. Our staff are enthusiastic cyclists who are members of local clubs and the CTC and can sometimes be found riding Manchester Velodrome.