LONDON (COVENT GARDEN) STORE

020 7438 9450

LONDON (COVENT GARDEN) STORE

Situated in one of London’s most visited locations, the store can be found at Covent Garden’s newly regenerated St. Martin’s Courtyard (Mercer Street). Our store offers the latest bikes and accessories, as well as knowledgeable and helpful staff.

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TAKE A 360° TOUR OF LONDON (COVENT GARDEN) STORE


Full Screen 360° Tour

PRODUCT FOCUS AT LONDON (COVENT GARDEN)

OUR SALE BIKES

Fantastic savings on bikes, equipment and apparel !

OUR SALE BIKES

SAVE ON BIKES!!!

Save on selected 2014 Specialized Road, Mountain and Hybrid bikes!

SAVE ON BIKES!!!

NEW ROAD TYRE

Say goodbye to punctures with this new lightweight, puncture resistant road tyre!

NEW ROAD TYRE

SAVE £4000!

2013 S-Works Venge Super Record EPS. Covent Garden Exclusive!

SAVE £4000!
OUR SALE BIKES

OUR SALE BIKES

Fantastic savings on bikes, equipment and apparel !

SAVE ON BIKES!!!

SAVE ON BIKES!!!

Save on selected 2014 Specialized Road, Mountain and Hybrid bikes!

NEW ROAD TYRE

NEW ROAD TYRE

Say goodbye to punctures with this new lightweight, puncture resistant road tyre!

SAVE £4000!

SAVE £4000!

2013 S-Works Venge Super Record EPS. Covent Garden Exclusive!

LATEST NEWS FOR LONDON (COVENT GARDEN)

Specialized Ride More For Less

Specialized Ride More For Less

Visit your local Concept Store now and Save on selected 2014 Specialized Road, Mountain and Hybrid bikes!

Thursday, 17 April 2014 | Details

Specialized Demo 8 + Dissident Package

Specialized Demo 8 + Dissident Package

The 2014 UCI Downhill World Cup is here! Dominate + Destroy with our promotional offer and save £800 on the Demo 8 Carbon I bike + Dissident helmet!!!

Thursday, 10 April 2014 | Details

Everything you need, right where you want it

Everything you need, right where you want it

An acronym for Storage, Water, Air and Tools, SWAT technology integrating bikes, riders, and equipment, by putting all necessities in a clean, sleek, and aerodynamic location that’s precisely where you want them.

Monday, 31 March 2014 | Details

S-Works Road Bike Build Packages From £3200

S-Works Road Bike Build Packages From £3200

We are delighted to be able to offer you a range of fantastic Specialized S-Works road bike build packages from only £3200 here at Specialized Concept Stores.

Friday, 28 March 2014 | Details

Spring Classics Road Races

Spring Classics Road Races

The Spring Classics are upon us. Milan-San Remo, Tour of Flanders, Paris-Roubaix to name just a few of these legendary annual road races.

Friday, 21 March 2014 | Details

MEET OUR TEAM

Photo of Specialized Store Team Member: Robin

Robin

Store Manager

My glass is always half empty. Or half full. But I always have a glass!

MY RIDE

Roubaix - plus a no-name steel frame commuter bike. My dream bike is an S-Works Roubaix.

OTHER INTERESTS

Cycling high points: Swaledale, Arkengarthdale, N York Moors off road – ‘back in the day’;
North Down CC Coastal Challenge – a glorious road ride around the Ards Peninsula in Northern Ireland.

Photo of Specialized Store Team Member: Donna

Donna

Assistant Manager / Body Geometry FIT Technician

My cycling high points are racing in the Westminster Grand Prix and training in Majorca.

MY RIDE

I use a Venge for racing and also have a fold-up bike for around the city.

OTHER INTERESTS

Anything with Tom Boonen in the saddle..! and I’m a qualified gymnastics coach.

Photo of Specialized Store Team Member: Uldis

Uldis

Sales Assistant

‘train hard in winter, be strong in summer!’

MY RIDE

I have a Crux frameset - need the wheels next!

OTHER INTERESTS

My cycling high points are training in Gran Canaria and I love to train in strong headwinds..

Photo of Specialized Store Team Member: Matt

Matt

Sales Assistant / Body Geometry FIT Technician

I can escape from a helicopter underwater (in a swimming pool)….

MY RIDE

I have two very fast bikes - one is a Tarmac custom build. The other is a Ducati 848!

OTHER INTERESTS

My cycling high point is commuting to Covent Garden every day in the wettest winter on record.

Photo of Specialized Store Team Member: Ben

Ben

Sales Assistant / Mechanic

Known in one of my previous workshops as "WrenchForce" (‘it ain’t seized – it just needs WrenchForce’)

MY RIDE

My current bike is a Globe Roll SE. My dream bikes are an S-Works Allez Ltd and an S-Works Epic WC!

OTHER INTERESTS

My cycling high points are racing full-time as an amateur elite in France for siz seasons. I once did an 11 hour training ride and covered 320km - ouch!

Photo of Specialized Store Team Member: Luis

Luis

Mechanic

I worked for Specialized in Alicante for 2 years: they don’t sell winter clothes…

MY RIDE

My current ride is a Tarmac custom build. My dream bike is an S-Works Tarmac Di2.

OTHER INTERESTS

I love the English weather!

Photo of Specialized Store Team Member: Geoff

Geoff

Sales Assistant

I'm the mountain biker of the Covent Garden team!

MY RIDE

My current ride is an Epic. My dream bike is a Stumpjumper FSR Evo Carbon.

OTHER INTERESTS

My cycling high points are climbing the Stelvio, ‘classic’ side up and being a cycle tour guide in the Alps – being paid money to ride a bike is awesome.

Photo of Specialized Store Team Member: Jasna

Jasna

Sales Assistant

I'm a regular cyclist but my dream ride is a Remos GX3 (plane!)

MY RIDE

Currently riding a Brompton folding bike.

OTHER INTERESTS

I rode the Cape Argus 2013 in South Africa.

My favourite saying is "Carpe Diem" !

Photo of Specialized Store Team Member: Robin

Robin

Store Manager

My glass is always half empty. Or half full. But I always have a glass!

MY RIDE

Roubaix - plus a no-name steel frame commuter bike. My dream bike is an S-Works Roubaix.

OTHER INTERESTS

Cycling high points: Swaledale, Arkengarthdale, N York Moors off road – ‘back in the day’;
North Down CC Coastal Challenge – a glorious road ride around the Ards Peninsula in Northern Ireland.

Photo of Specialized Store Team Member: Donna

Donna

Assistant Manager / Body Geometry FIT Technician

My cycling high points are racing in the Westminster Grand Prix and training in Majorca.

MY RIDE

I use a Venge for racing and also have a fold-up bike for around the city.

OTHER INTERESTS

Anything with Tom Boonen in the saddle..! and I’m a qualified gymnastics coach.

Photo of Specialized Store Team Member: Uldis

Uldis

Sales Assistant

‘train hard in winter, be strong in summer!’

MY RIDE

I have a Crux frameset - need the wheels next!

OTHER INTERESTS

My cycling high points are training in Gran Canaria and I love to train in strong headwinds..

Photo of Specialized Store Team Member: Matt

Matt

Sales Assistant / Body Geometry FIT Technician

I can escape from a helicopter underwater (in a swimming pool)….

MY RIDE

I have two very fast bikes - one is a Tarmac custom build. The other is a Ducati 848!

OTHER INTERESTS

My cycling high point is commuting to Covent Garden every day in the wettest winter on record.

Photo of Specialized Store Team Member: Ben

Ben

Sales Assistant / Mechanic

Known in one of my previous workshops as "WrenchForce" (‘it ain’t seized – it just needs WrenchForce’)

MY RIDE

My current bike is a Globe Roll SE. My dream bikes are an S-Works Allez Ltd and an S-Works Epic WC!

OTHER INTERESTS

My cycling high points are racing full-time as an amateur elite in France for siz seasons. I once did an 11 hour training ride and covered 320km - ouch!

Photo of Specialized Store Team Member: Luis

Luis

Mechanic

I worked for Specialized in Alicante for 2 years: they don’t sell winter clothes…

MY RIDE

My current ride is a Tarmac custom build. My dream bike is an S-Works Tarmac Di2.

OTHER INTERESTS

I love the English weather!

Photo of Specialized Store Team Member: Geoff

Geoff

Sales Assistant

I'm the mountain biker of the Covent Garden team!

MY RIDE

My current ride is an Epic. My dream bike is a Stumpjumper FSR Evo Carbon.

OTHER INTERESTS

My cycling high points are climbing the Stelvio, ‘classic’ side up and being a cycle tour guide in the Alps – being paid money to ride a bike is awesome.

Photo of Specialized Store Team Member: Jasna

Jasna

Sales Assistant

I'm a regular cyclist but my dream ride is a Remos GX3 (plane!)

MY RIDE

Currently riding a Brompton folding bike.

OTHER INTERESTS

I rode the Cape Argus 2013 in South Africa.

My favourite saying is "Carpe Diem" !

CONTACT US

ADDRESS

Specialized Concept Store
11 Mercer Street
London
WC2H 9QJ

OPENING TIMES

Mon: 10am - 7pm
Tues: 10am - 7pm
Wed: 10am - 7pm
Thurs: 10am - 8pm
Fri: 10am - 7pm
Sat: 10am - 7pm
Sun: 11.30am - 5.30pm
Bank Holidays - see 'Latest News'

Phone: 020 7438 9450

Email: coventgarden@specializedconceptstore.co.uk

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