Friendly and Passionate Staff

To help you choose the perfect product or service our staff are on hand to offer you expert advice. Whether you are new to cycling or have been cycling for years, Concept Store Staff will take time to discuss your specific requirements and can guide you through our range of products and services.

Price Promise

We always set competitive prices, and we will always endeavor to match sale prices and special offer prices. Find out more about our Price Promise.

Experienced and Trained Staff

Specialized Concept Store staff have a wealth of knowledge and experience in cycling. We continue to invest in their product knowledge through SBCU (Specialized Bicycle Component University) classes. By keeping up to date with our latest products, technologies and services we can ensure that our staff can offer you the best advice.

Custom Bike Fitting (Body Geometry Fit)

A Body Geometry Fit session can help all types of cyclists ride longer, faster and in greater comfort. Through subtle adjustments to your bicycle and your body alignment our in-house Body Geometry Fit experts can help you find the optimum setting to achieve the best possible performance on your bike.

Each Concept Store has dedicated and authorised Body Geometry Fit Technician. Together with their experience they also undergo continual training and testing to offer this professional service. Find out more

One Stop Shopping Experience

Specialized Concept Stores provide a one stop shopping experience where Specialized bikes, equipment and services are represented and showcased across all categories. Our aim is to offer a comprehensive mix of product types and services to meet the requirements of todayâ's cyclist.

Suspension Specialist

Over time bicycles have evolved into highly technical and innovative machines with parts such as suspension which require specialist after sale service. Previously restricted to shock manufacturers the specialist suspension services is now also available at Specialized Concept Stores.

Specialist Service

To keep your bike in tip-top condition for maximum enjoyment and longevity, we recommend regular servicing. Like many things investing in a service at regular intervals helps prolong your bicycleâ's life and keeps it running smoothly.

3 Months Free Servicing

An added benefit of purchasing from a Concept store is the free 3 months service on any new purchase you make from us. With any new bike there is a bedding in period when your new parts settle into position. It is therefore important to have your bike adjusted and the parts checked as part of the free service.

Demo Bikes Available

We offer a ‘try before you buyâ' demo service on selected Specialized bikes. We will still guide you through the technically advanced product range and offer advice, but taking a bike for a test ride gives you peace of mind that you are choosing the correct bike. It can also help you decide between different bicycle families.

When we say demo, we are not talking about a quick test ride around the block wearing your trainers. We have a dedicated test fleet of bikes in select models, these are available to book and take on a proper test ride over the terrain you will ultimately be riding.