THE Birmingham STORE

With over 350 Specialized bicycles and frames in stock, including the Midlands largest S-Works selection, our store is situated just off the M6 and 10 minutes from Birmingham City Centre. Our team of friendly, knowledgeable staff will offer advice and help on all Specialized bikes, clothing, equipment and accessories in our 4,000 sq ft showroom. Our services include Body Geometry Fit, Custom Builds, Test Bikes, 0% finance, Cycle to Work Schemes and a Service Centre.

Workshop Booking
Bike Fit Booking


Specialized Concept Store, Fort Dunlop, Fort Parkway, Birmingham, B24 9FD
Tel. 0121 747 3444
Email Form

Opening Times

Monday - 10am till 6pm

Tuesday - 10am till 6pm

Wednesday - 10am till 6pm

Thursday - 10am till 6pm

Friday - 10am till 6pm

Saturday - 10am till 6pm

Sunday - 10am till 4pm

Map & Directions


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