THE Birmingham STORE

With over 350 Specialized bicycles and frames in stock, including the Midlands largest S-Works selection, our store is situated just off the M6 and 10 minutes from Birmingham City Centre. Our team of friendly, knowledgeable staff will offer advice and help on all Specialized bikes, clothing, equipment and accessories in our 4,000 sq ft showroom. Our services include Body Geometry Fit, Custom Builds, Test Bikes, 0% finance, Cycle to Work Schemes and a Service Centre.

Workshop Booking
Bike Fit Booking


Specialized Concept Store, Fort Dunlop, Fort Parkway, Birmingham, B24 9FD
Tel. 0121 747 3444
Email Form

Opening Times

Monday - 10am till 6pm
Tuesday - 10am till 6pm
Wednesday to Friday - 10am till 6pm
Saturday - 10am till 6pm
Sunday - 10am till 4pm

May Bank Holiday Opening Hours

Monday 1st May - 10am-4pm
Monday 28th May - 10am-4pm

Map & Directions


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